Scriffles: Powerful. Music + social media. Michael Jackson #2?

Move over Zac Efron! 

You're over the hill babyface. 
Justin Bieber, 15 ... Usher's protege - Usher has him signed up to his Island/Def Jam label.
More than 8 million hits on this music video since it was posted three months ago. 
More than 1.7 million hits on the first day: http://www.oursportscentral.com/services/releases/?id=3871053
WoW! One Time debuted at #4 - that's paid-for downloads.
Michael Jackson #2.

His Facebook bio starts: "An old  soul is the last thing you would expect to find inside Justin Bieber. 
But all it takes is one listen to the 15 year-old soul-singing phenomenon to realize that he is light years ahead of his manufactured pop peers.
After posting dozens of homemade videos on YouTube in 2007, where the multi-talented Bieber put his impeccable spin on songs from artists like Usher, Ne-Yo and Stevie Wonder, Justin racked up over 10,000,000 views purely from word of mouth.
Read on:  http://www.facebook.com/JustinBieber#/JustinBieber?v=info&viewas=0

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His mum set up a YouTube account for him. "Bieber is No. 23 on YouTube's most-subscribed-musicians list" - Billboard: http://www.billboard.com/bbcom/news/justin-bieber-s-time-is-now-1003995323.story#/bbcom/news/justin-bieber-s-time-is-now-1003995323.story

Shows if you got it flaunt it on the internet - build it and they will come...
Heartless - Who needs American Idol or Sony BMG?

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Gasping! Teenage Terror! It's no longer a blackboard jungle, it's a digital jungle - http://en.wikipedia.org/wiki/Blackboard_Jungle

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